Gene Lu's Portfolio

Nike 1thology, It’s Alive!

A few days ago, Nike and R/GA launched (soft) the Nike 1thology Facebook app that I worked on a while ...

Jul, 24

Nike 1thology

Overview In 2007, R/GA created an interactive Flash site that cataloged hundreds of unique Nike Air Force 1s around the ...

Jul, 23

Kobe VII System

Late last year, Nike released the latest Kobe shoe, the Kobe VII System and needed a product detail page to ...

Mar, 12

Nike Gear Up

Nike Gear Up is an e-commerce solution that recommends a set of products to consumers based on their answers to ...

Mar, 11

@genelu

  • @sammi77 Nice job! I'll join you guys next time. :)
  • "He then continued to circle - using up fuel to lower the risk of a fire." Well played! http://t.co/6VLiRzWeIQ

Lead UX Designer on Nike+ Running at R/GA.